nikkosports.com

Tasks

Make the site mobile device friendly.
Select one version of your site as main and make a redirect from other versions to that one.
Avoid using deprecated HTML tags.
Implement the viewport meta tag.
Try to make your site load faster.

SEO

URL

Domain : www.nikkosports.com/

Character length : 20

Title

Nikko

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Error! Hyphen (-) is a better solution than underscore (_) in the URLs

http://www.nikkosports.com/our_story.php ("About Us")
http://www.nikkosports.com/our_story.php ("Our Story")
http://www.nikkosports.com/value_and_mission.php ("Value & Mission")
http://www.nikkosports.com/corporate_social_responsibility.php ("Corporate Social Responsibility")
http://www.nikkosports.com/latest_news.php ("News")
http://www.nikkosports.com/latest_news.php ("Company News")
http://www.nikkosports.com/spring_summer.php ("Spring / Summer")
http://www.nikkosports.com/fall_winter.php ("Fall / Winter")
http://www.nikkosports.com/fall_winter.php ("Aquadry")
http://www.nikkosports.com/store_location.php ("Store Location")
http://www.nikkosports.com/store_location.php?cid=66 ("Hong Kong")
http://www.nikkosports.com/store_location.php?cid=40 ("China")
http://www.nikkosports.com/licensed_brand.php ("Licensed Brand")
http://www.nikkosports.com/licensed_brand_detail.php?id=157 ("Bergans")
http://www.nikkosports.com/licensed_brand_detail.php?id=34 ("Swans")
http://www.nikkosports.com/licensed_brand_detail.php?id=28 ("Aquapac")
http://www.nikkosports.com/licensed_brand_detail.php?id=31 ("Harrows")
http://www.nikkosports.com/licensed_brand_detail.php?id=32 ("Molten")
http://www.nikkosports.com/licensed_brand_detail.php?id=30 ("D&M")
http://www.nikkosports.com/licensed_brand_detail.php?id=33 ("Skipper")
http://www.nikkosports.com/licensed_brand_detail.php?id=292 ("Bush Baby")
http://www.nikkosports.com/vip_promotion.php ("VIP")
http://www.nikkosports.com/club_nikko.php ("CLUB Nikko")
http://www.nikkosports.com/vip_promotion.php ("Promotion")
http://www.nikkosports.com/contact_us.php ("Contact Us")
http://www.nikkosports.com/store_location.php
http://www.nikkosports.com/latest_news.php ("[2016-12-29] Nikko Winter Mega Sale from 5 to 8 January 2017 (Thursday to Sunday)")
http://www.nikkosports.com/latest_news.php ("more")
http://www.nikkosports.com/latest_news.php ("[2016-09-28] Paradise Mall New Pro Shop Grand Opening (Coming Soon in Oct 2016)")
http://www.nikkosports.com/latest_news.php ("[2016-07-18] Nikko Mega Sale from 12 to 14 August 2016 (Fri to Sun)")
Expand

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

The robots.txt file is missing!

Social

Social Engagement

No info found.

Content

Doctype

XHTML 1.0 Transitional

Encoding

Perfect! The character encoding is set: UTF-8.

Language

Error! No language localization is found.

Title

Nikko

Character length : 5

Improve! The website address (title) should be between 10 and 70 characters in length.

Text / HTML ratio

Ratio : 8%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
6	8	0	0	0	0

Heading structure in the source code

<H1> Apparel
<H2> Men
<H2> Women
<H1> Footwear
<H2> Men
<H2> Women
<H1> Backpack
<H1> Swimwear
<H2> Men
<H2> Women
<H2> Junior
<H1> Equipment
<H1> Accessory
<H2> Swim item

Word cloud

shoes8
swim4
trekking3
women3
men3
pack3
nikko3
swimwear3
fitness2
trunks2
guard2
shirts2
pants2
hiking2
function2
bag2
mega2
fleece2
slippers2
leisure2
sandals2
sale2
sweaters2
news2
licensed2
winter2
promotion2
down2
brand2
vests2
jacket2

Keyword matrix

word	title	descriptions	heading
shoes
swim
trekking
women
men
pack

Two Word cloud

sweaters pants2
down fleece2
shoes hiking2
sale from2
swimwear swim2
shoes leisure2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 29 images on this web page.

Alternate attributes for the following 20 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Technologies

Mobile optimization

Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 952px wide display!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Error! The web address is accessible with and without www!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

39,896 ms

Table layout

Good! No nested tables found.

Number of HTTP resources

100

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

http://www.nikkosports.com.hk/.. /jquery-2.1.1.min.js
http://www.nikkosports.com.hk/.. /bootstrap.min.js
http://www.nikkosports.com.hk/.. /swiper.min.js
http://www.nikkosports.com.hk/.. /video.min.js
http://www.nikkosports.com.hk/.. /youtube.min.js
http://www.nikkosports.com.hk/.. /bootstrap-tabcollapse.js
http://www.nikkosports.com.hk/.. /jquery.rd-parallax.min.js
http://www.nikkosports.com.hk/.. /jquery.countdown.min.js
http://www.nikkosports.com.hk/.. /instafeed.min.js
http://www.nikkosports.com.hk/.. /superfish.min.js
http://www.nikkosports.com.hk/.. /jquery.rd-navbar.min.js
http://www.nikkosports.com.hk/.. /device.min.js
http://www.nikkosports.com.hk/.. /livesearch.min.js
http://www.nikkosports.com.hk/.. /common.js
http://www.nikkosports.com.hk/.. /script.js
http://www.nikkosports.com.hk/.. /jquery.easing.1.3.js
http://www.nikkosports.com.hk/.. /jquery.matchHeight.js
http://www.nikkosports.com.hk/.. /jquery.unveil.min.js
http://www.nikkosports.com.hk/.. /jquery.selectbox-0.2.min.js
http://www.nikkosports.com.hk/.. /jquery.fancybox.js

List of render blocking css files

http://fonts.googleapis.com/css?family=Montserrat:100,200,300,400,50...
http://fonts.googleapis.com/css?family=Open+Sans:400
http://fonts.googleapis.com/css?family=Raleway:300
http://fonts.googleapis.com/css?family=Permanent+Marker
http://www.nikkosports.com.hk/.. /font-awesome.min.css
https://i.icomoon.io/.. /style.css
http://www.nikkosports.com.hk/.. /bootstrap.min.css
http://www.nikkosports.com.hk/.. /owl.carousel.css
http://www.nikkosports.com.hk/.. /material-design.css
http://www.nikkosports.com.hk/.. /material-icons.css
http://www.nikkosports.com.hk/.. /fl-outicons.css
http://www.nikkosports.com.hk/.. /icomoon.css
http://www.nikkosports.com.hk/.. /jquery.fancybox.css
http://www.nikkosports.com.hk/.. /photoswipe.css
http://www.nikkosports.com.hk/.. /stylesheet.css
http://www.nikkosports.com.hk/.. /homebuilder.css
http://www.nikkosports.com.hk/.. /video-js.css

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

http://www.nikkosports.com/js/jquery-1.7.2.min.js
http://www.nikkosports.com/js/jquery.megamenu.js
http://www.nikkosports.com/js/jquery.tinycarousel.min.js
http://www.nikkosports.com/js/jquery.cookie.js
http://www.nikkosports.com/js/jquery.treeview.js
http://www.nikkosports.com/js/jquery.easing.1.3.js
http://www.nikkosports.com/js/jquery.quickZoom.1.0.js
http://www.nikkosports.com/js/jquery.smoothZoom_161.min.js
http://www.nikkosports.com/js/jquery.cycle.all.min.js
http://www.nikkosports.com/js/jquery.simplyscroll-1.0.4.min.js

File size of all javascript files combined

2.00MB

Javascript minifying

You can save 4.4KB (24% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

http://www.nikkosports.com/css/jquery.simplyscroll-1.0.4.css

File size of all css files combined

844.71KB

CSS minifying

You can save 6.9KB (19% compression) on the analysed URL by minifying the CSS files.

By minifying http://www.nikkosports.com.hk/.. /stylesheet.css you can save 6.3KB (18% compression rate)
By minifying http://www.nikkosports.com.hk/.. /owl.carousel.css you can save 300B (27% compression rate)
By minifying http://www.nikkosports.com.hk/.. /homebuilder.css you can save 216B (31% compression rate)
By minifying http://www.nikkosports.com.hk/.. /fl-outicons.css you can save 163B (13% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

33.04KB

Gzip compression

Error! By using Gzip you can save 366B (43% compression) on your site.

By compressing https://www.youtube.com/iframe_api you can save 366B (43% compression rate)

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://static.doubleclick.net/instream/ad_status.js	15 minutes
https://img.youtube.com/vi/c6NjhU5BMLc/maxresdefault.jpg	2 hours
https://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

6.28MB

Image optimisation

You can save 2.6MB (45% compression) by optimising the images below:

By lossless compressing the http://www.nikkosports.com.hk/.. /website_4-08-2050x659.jpg you can save 275.8KB (46%) data.
By lossless compressing the http://www.nikkosports.com.hk/.. /website_5-10-2050x659.jpg you can save 244.5KB (43%) data.
By lossless compressing the http://www.nikkosports.com.hk/.. /DS1_2542_3-2050x659.jpg you can save 233.2KB (45%) data.
By lossless compressing the http://www.nikkosports.com.hk/.. /website_4-05-2050x659.jpg you can save 232KB (45%) data.
By lossless compressing the http://www.nikkosports.com.hk/.. /website_4-09-2050x659.jpg you can save 214KB (44%) data.
By lossless compressing the http://www.nikkosports.com.hk/.. /website_4-04-2050x659.jpg you can save 193.9KB (44%) data.
By lossless compressing the http://www.nikkosports.com.hk/.. /website_4-06-2050x659.jpg you can save 192.6KB (45%) data.
By lossless compressing the http://www.nikkosports.com.hk/.. /website_5-01-2050x659.jpg you can save 186.4KB (44%) data.
By lossless compressing the http://www.nikkosports.com.hk/.. /DS1_2876_3-1170x586.jpg you can save 183.5KB (52%) data.
By lossless compressing the http://www.nikkosports.com.hk/.. /website_4-07-2050x659.jpg you can save 173.1KB (44%) data.
By lossless compressing the http://www.nikkosports.com.hk/.. /website_4-03-2050x659.jpg you can save 166.4KB (43%) data.
By lossless compressing the http://www.nikkosports.com.hk/.. /website_4-02-2050x659.jpg you can save 134.5KB (39%) data.
By lossless compressing the http://www.nikkosports.com.hk/.. /DS1_2786_2-170x138.jpg you can save 40.9KB (78%) data.
By lossless compressing the http://www.nikkosports.com.hk/.. /DS1_1900_2-170x138.jpg you can save 33.2KB (83%) data.
By lossless compressing the http://www.nikkosports.com.hk/.. /DSC_1361_2-170x138.jpg you can save 32.3KB (82%) data.
By lossless compressing the http://www.nikkosports.com.hk/.. /warning_bar_0000_us.jpg you can save 28.8KB (70%) data.
By lossless compressing the http://www.nikkosports.com.hk/.. /DSC_0483_2-170x138.jpg you can save 26.3KB (81%) data.
By lossless compressing the http://www.nikkosports.com.hk/.. /DS1_2004_2-170x138.jpg you can save 24.6KB (80%) data.
By lossless compressing the http://www.nikkosports.com.hk/.. /banner_4-04-370x572.jpg you can save 16KB (22%) data.
By lossless compressing the http://www.nikkosports.com.hk/.. /banner_4-01d-370x572.jpg you can save 11.6KB (22%) data.
By lossless compressing the http://www.nikkosports.com.hk/.. /DS1_2373-570x375.jpg you can save 10.9KB (19%) data.
By lossless compressing the http://www.nikkosports.com.hk/.. /DS1_2173-370x270.jpg you can save 5KB (18%) data.
By lossless compressing the http://www.nikkosports.com.hk/image/catalog/Logo/logo-04.png you can save 2.6KB (46%) data.
By lossless compressing the http://www.nikkosports.com.hk/image/catalog/play-bg.png you can save 977B (57%) data.

Links

We found a total of 100 different links.
Internal links: 96
External links: 4

External links:

Link text (anchor)	Link strength
http://www.facebook.com/nikkosports
http://www.twitter.com/nikko_sports
http://www.weibo.com/nikkosports
http://nikkohw.tmall.com

Internal links:

Link text (anchor)	Link strength
http://www.nikkosports.com/index.php
简
繁
ENG
About Us
Our Story
Milestone
Value & Mission
Licensed Brand
Career
Corporate Social Responsibility
News
Company News
Media
Promotion
Video
Products
left
Jacket & Vests
Down & Fleece
Shirts & Sweaters
Pants
Jacket & Vests
Down & Fleece
Shirts & Sweaters
Pants
Trekking Shoes
Hiking Shoes
Function Shoes
Leisure Shoes
Sandals
Slippers
Trekking Shoes
Hiking Shoes
Function Shoes
Leisure Shoes
Sandals
Slippers
Big Pack
Medium Pack
Day Pack
Casual Bag
Fitness Swimwear
Swim Trunks
Rash Guard
Fitness Swimwear
Swim Trunks
Rush Guard
Boy
Girl
Trekking Pole
Tent & Others
Sleeping Bag
Others
Goggles
Snorkel & Mask
Swim Cap
Others
Sunglasses
Hat
Glove
Water Bottles
Others
right
Technlogy
Spring / Summer
Fall / Winter
Aquadry
Store Location
Hong Kong
China
Licensed Brand
Bergans
Swans
Aquapac
Harrows
Molten
D&M
Skipper
Bush Baby
VIP
CLUB Nikko
Promotion
Contact Us
FAQ
http://www.nikkosports.com/#
http://www.nikkosports.com/promotion.php
http://www.nikkosports.com/products.php?id=65
http://www.nikkosports.com/products.php?id=60
http://www.nikkosports.com/store_location.php
[2016-12-29] Nikko Winter Mega Sale from 5 to 8 January 2017 (Thursday to Sunday)
more
[2016-09-28] Paradise Mall New Pro Shop Grand Opening (Coming Soon in Oct 2016)
[2016-07-18] Nikko Mega Sale from 12 to 14 August 2016 (Fri to Sun)
Sitemap
Privacy Policy

Website security

59.188.30.118

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

Sites on same ip

nikkosports.com.cn

Icons

Favicon

Good! The website uses favicon.

Order of Heading elements on mobile by position

H1 : Apparel, ( 0px from top )
H2 : Men, ( 0px from top )
H2 : Women, ( 0px from top )
H1 : Footwear, ( 0px from top )
H2 : Men, ( 0px from top )
H2 : Women, ( 0px from top )
H1 : Backpack, ( 0px from top )
H1 : Swimwear, ( 0px from top )
H2 : Men, ( 0px from top )
H2 : Women, ( 0px from top )
H2 : Junior, ( 0px from top )
H1 : Equipment, ( 0px from top )
H1 : Accessory, ( 0px from top )
H2 : Swim item, ( 0px from top )

Typos

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SEO report of nikkosports.com